Gone are the days when women are not seen and heard in business and in the workplace. Today, women are everywhere doing everything. Whether selling their own baked goods, leading big-named companies, walking the runway, or running a one-woman business. It’s exhilarating and liberating to finally see society acknowledge that women are just as capable, intelligent, and powerful.
At inka, we’re all about championing women — may it be in the track and field, the beach, behind the cameras, or the boardroom. We want women to believe that there’s nothing we can’t do and there are no limits to what we can achieve.
To start off the year, we spoke to three women who we believe embodies our brand’s philosophy in women empowerment. We talked to them about their work, what inspires them and gets them going, the challenges they have faced and how they have overcome them.
Introducing Anna Escalona, an amazingly talented artist and the President and CEO of Aesca. Her proudly-Filipino brand boasts beautifully made products with artworks passionately made by local artists and heartfully handmade by local artisans.
We'd love to hear a little about what you do, your special appreciation for art, and your brainchild Aesca.
Aesca started about more than 2 years ago when I felt that there was a need for a wider platform for artists to showcase their art. As an artist myself, I realized that there have been very little venues or platforms to express one's self through art. Filipino's are very talented people, could you agree? So my vision for Aesca on a bigger scale is for our art, culture and history to be better known globally through products that are ethically-made. We reproduce and recreate artworks on products that are intentionally made to also share beautiful messages behind an artist's collection.
"We reproduce and recreate artworks on products that are intentionally made to also share beautiful messages behind an artist's collection."
What is the most rewarding part about being an artist and running your own business?
I would say it's being able to meet different people and artists who I believe will make a difference in society through their art. The advocacy behind my brand is what keeps me going despite the everyday challenges I encounter. Growth is endless as an entrepreneur. And this makes me feel more alive with what I do.
"Growth is endless as an entrepreneur. And this makes me feel more alive with what I do."
What do you do to recharge and regain creativity?
Well, of course, creating art out of nowhere would be the first. Second would be spending time in nature - may it be a trip to the beach or just spending time with the people I love. Meditation also helps me increase my energy and regain back my balance.
Check out www.aesca.ph to know more about Anna and her brainchild, Aesca.